Move Over, Matterhorn! Surpasses Switzerland, Kashmir Claims the Crown as Top Googled Travel Gem in 2023

Move Over, Matterhorn! Surpasses Switzerland, Kashmir Claims the Crown as Top Googled Travel Gem in 2023

Kashmir Soars Above the Alps: Google Search Data Reveals Valley’s Rise as a Global Travel Dream By: Javid Amin Move over, Matterhorn, there’s a new peak shimmering on the horizon of global wanderlust. In a stunning shift, Kashmir, the valley cradled in the majestic embrace of the Himalayas, has surged to become the most Googled travel destination of 2023, dethroning the iconic Swiss Alps. This isn’t just a statistic; it’s a seismic tremor in the travel landscape, a testament to the captivating allure of a land where snow-kissed peaks whisper…

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Preserving a Forgotten Treasure: The Gufkral Caves and the Ancient Potter’s Legacy in South Kashmir

Preserving a Forgotten Treasure: The Gufkral Caves and the Ancient Potter's Legacy in South Kashmir

By: Surinder Singh Oberoi In the idyllic landscapes of Tral, south Kashmir, a hidden gem from ancient times languishes in a treasure trove of history and culture the Gufkral Caves, nestled within the old-fashioned Gufkral village. It also witnesses the passage of time and the enduring legacy of eighteen potter families spanning generations. It is a saga of resilience and heritage now overshadowed by neglect, slowly crumbling as we endeavour to revive the ancient arts and crafts. The village’s cultural and historical significance deserves to be resurrected from oblivion and…

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Aru Valley: A hidden gem for nature lovers and adventure seekers

Aru Valley: A hidden gem for nature lovers and adventure seekers

Aru Valley: A Hidden Gem in the Heart of Kashmir’s Natural Splendor By: Javid Amin Nestled amidst the majestic mountains and serenaded by a gushing rivulet, Aru Valley has become a magnet for both local and foreign tourists seeking solace in the lap of nature. Located just 12 kilometers from Pahalgam, Aru Valley serves as a gateway to the famed Kolahoi glacier. Renowned for its breathtaking ice-fed streams, pristine lakes, dense pine forests, challenging mountain trails, and awe-inspiring glaciers, Aru Valley has established itself as a trekker’s paradise, with a…

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