‘Green Kashmir Initiative’ launched from Sonamarg

A group of young tour operators today kick-started ‘Clean Sonamarg Drive’ as part of Green Kashmir Initiative for protecting the fragile ecology of tourist spots in Kashmir Valley. The Green Kashmir Initiative under the banner Kashmir Eco Tourism Club (KETC) was launched from Sonamarg by Shabir Hussain, CEO – Sonamarg Development Authority. Riyaz Ahmad & Saleem Wanchu, General Managers of JKTDC were present, a statement here said. Later, the members of Green Initiative drive visited all the shopkeepers and distributed cloth bags among them to prevent use of polythene. Besides,…

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