‘Welcome to Paradise’: Kashmir’s Road Show Brings Hope for Tourism Resurgence Srinagar 18 May 2025: Kashmir witnessed a historic road show as nearly 300 vehicles embarked on a journey from Dal Lake to Pahalgam, carrying banners that read “Welcome to Paradise”. This initiative, led by the tourism community, was a heartfelt response to the April 22 Pahalgam terror attack, which left 26 tourists dead and severely impacted the region’s tourism industry. A Rally of Resilience & Unity The attack had sent shockwaves through Kashmir’s tourism sector, leading to mass…
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National Tour Operators Rally Behind Kashmir’s Tourism Revival After Pahalgam Attack
Kashmir Stands Strong, and So Does India’s Tourism Community By: Javid Amin Srinagar, April 26: In a remarkable display of unity, strength, and resilience, India’s national tour operators have pledged unwavering support to Kashmir’s tourism industry in the wake of the devastating Pahalgam terror attack that tragically claimed 26 innocent tourist lives. The incident, which sent shockwaves across India and the world, has only strengthened the determination of tourism stakeholders to rebuild confidence, trust, and peace in Kashmir — often referred to as the Paradise on Earth. During a heartfelt press…
Read MoreColours of Kashmir: A Spring Symphony of Blossoms & Beauty
Spring Awakens Kashmir: A Paradise Drenched in Colour & Culture By: Javid Amin Srinagar 31 March 2025: As winter slowly loosens its icy grip, Kashmir undergoes a stunning transformation, emerging as a breathtaking canvas of blooming flowers, verdant valleys, and crystal-clear waters. Spring in Kashmir is not just a season—it is a poetic awakening, a time of renewal, and a celebration of life. The Valley, once cloaked in a pristine blanket of snow, now bursts forth with vibrant hues and fragrant blossoms, making it one of the most magical times…
Read MoreReviving Hope: The Impact of Snowfall on Kashmir’s Tourism Industry
A Renewed Hope for Kashmir’s Tourism Industry Srinagar 03 March 2025 :In the past few weeks, Kashmir has experienced a much-anticipated snowfall, bringing a new wave of optimism to the region’s tourism industry. This snowfall has arrived after a prolonged dry spell that resulted in the cancellation of numerous bookings at popular winter tourist destinations. The fresh snow has reignited the enthusiasm of both tourists and local business owners who depend on tourism for their livelihood. The Impact of a Dry Winter on Kashmir’s Tourism An Unusually Dry Winter For…
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