Only Fresh: Kashmir’s Grassroots Call for Health, Heritage, and Honest Food By: Javid Amin | Srinagar | 11 Aug 2025 The Rise of “Only Fresh” in Kashmir In recent years, Kashmir has faced a series of food safety scares—spoiled meat seizures, counterfeit sweets, and the use of banned synthetic food colours in traditional dishes. These crises have shaken public trust and triggered a powerful grassroots movement: “Only Fresh—Meat, Chicken, Fish. No to Processed Foods.” But this isn’t just a dietary slogan. It’s a statement of health sovereignty, cultural pride, and…
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