‘Chalo… Chalo Kashmir!’: Kashmir Icon’s Emotional Call in Pune Rekindles People-to-People Bonds

'Chalo… Chalo Kashmir!': Kashmir Icon’s Emotional Call in Pune Rekindles People-to-People Bonds

“Chalo… Chalo Kashmir!” — A Call That Went Beyond Tourism By: Javid Amin | 12 February 2026  On 12 February 2026, an emotional yet carefully thought-out appeal echoed through an interaction in Pune, as Kashmir-based organisation Kashmir Icon reached out directly to citizens with a simple but powerful message: “Chalo… Chalo Kashmir!” The slogan was not framed merely as a travel invitation. Instead, it emerged as a people-to-people call, rooted in decades of cultural familiarity, economic interdependence, and mutual trust between Kashmir and Maharashtra. For many present at the gathering,…

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