The ruling Bharatiya Janata Party (BJP) is the top advertiser on Indian television, placing ahead of Netflix and Trivago, in the weeks and months leading up the crucial state polls and the 2019 general election. Citing the latest data from the Broadcast Audience Research Council (BARC), The Economic Times reported today that BJP beat Vimal Pan Masala in the week ending 16 November, and is ahead of major companies like Amazon and Hindustan Lever. BJP, which was in the second position in the preceding week, is now ranked number one…
Read MoreBeating Netflix and Amazon BJP become top advertiser on Indian Television
