At 32.5 Srinagar records highest temperature of the season, Jammu at 41.0 continues to struggle with heat wave

Srinagar, the summer capital of Jammu and Kashmir, Wednesday recorded the season’s highest temperature at 32.5 degrees Celsius while the heatwave prevailed in Jammu, the metrological department said. The day temperature in Jammu settled at 41.0 degrees Celsius, around 4 degrees above normal. At 30.1 degrees Celsius, the night temperature in Jammu was up by around 4 degrees above season’s average. Jammu had recorded the season’s highest day temperature on June 10 when the mercury touched 44.4 degrees Celsius, while June 12 night was the hottest of the season at…

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Vande Bharat Express, new train to cut short Delhi-Katra travel time by 4 hours

Offering bonanza to Vaishno Devi pilgrims, the Indian Railways has decided to run a high-tech semi-high-speed Vande Bharat Express between Delhi and Katra with an aim to reduce the travel time by about four hours. Senior officials at Rail Bhawan said the decision to run the second Vande Bharat Express was taken recently by the Railway Board and the trial runs were expected soon. “Since there are plans that the express train will run at 130 kmph between New Delhi and Ludhiana, we have planned to launch the trial runs…

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Today governor, Satya Pal Malik to inaugurate Sindhu festival in Ladakh

Governor Satya Pal Malik is arriving in Leh district on Friday on a two-day visit. The Governor will on Friday inaugurate the day-long Ladakh Singhey Khababs Sindhu Festival, being organised by the tourism department on the banks of the Indus. The aim of organising the festival on the Indus is to endorse the mighty river as a symbol of multi-dimensional cultural identity of the country. Elaborate arrangements have been made for the festival in which traditions and cultural heritage of Ladakh will be presented to the visiting tourists. An official…

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Tourism sector on the brink of disaster

Kashmir needs no introduction as a tourism destination and its rich history is known the world over. Over the years, huge investment from the government as well as the public has played a vital role in making it a world famous tourism destination. Although it has got everything to qualify as a world-class tourism destination the prevailing political scenario and the wrong economic policies of the government, step-motherly treatment of government of India towards Kashmir and negative media publicity has turned this industry and the people associated with it on…

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J&K tourism may advertise in upcoming IPL

In a move to attract visitors back to Kashmir, J&K tourism department is mulling to advertise state’s tourism destinations during the telecast of upcoming IPL 2019 from various sports channels. According to an official spokesperson, Advisor to Governor Khurshid Ahmed Ganai on Wednesday directed the tourism department to submit a proposal for showing small duration advertisements on the state tourism destinations and potentials on the sports channels during IPL 2019 matches. He was chairing a meeting of the department to review the functioning of tourism department and its preparedness for…

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Zero crimes against tourists in Jammu & Kashmir: GoI report

Exposing the negative propaganda against Jammu & Kashmir, a report by the Government of India has confirmed that there has not been a single crime reported against tourists in the state in past two years. This is despite the presence of separatist militancy in Kashmir that has only increased in the past two years.According to a report by ministry of home affairs (MHA), there has not been a single incident of crime against foreign tourists, including females, in Jammu and Kashmir while 284 such incidents have been reported during the…

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Anti-Social elements have started Kashmir Tourism boycott campaign: KCCI

Valley’s travel and trade bodies have accused some anti-social elements in India for damaging Kashmir tourism by launching ‘Kashmir boycott campaign’.In a joint press conference, the representatives from travel and hospitality sector urged Government of India and other state governments to expose and punish these ‘anti-social and communal elements’ who are running boycott campaigns asking travelers not to visit Kashmir. Senior Vice President of Kashmir Chamber of Commerce and Industry (KCCI) Nasir Hameed Khan said they will be visiting different states to counter the ‘boycott Kashmir campaign’ launched by certain…

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‘Tourists are our Guests’ Kashmir hotels open doors to stranded tourists

Amid heightened cross-border tension, which led to the closure of the Srinagar airport for civilian flights on Wednesday, hotels in the Kashmir valley have opened their doors to the stranded tourists, offering them free accommodation. Several hoteliers and travel agents came to the rescue of the tourists as the Srinagar-Jammu national highway too remained mostly shut during the past few weeks. “As tourists got stranded on Wednesday, we (Radisson group) offered free accommodation to them. We want to tell the tourists that they are our guests and we will make…

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Why J&K Tourism lags far behind Kerala and Gujarat?

In 2017, a record 10 million foreign tourists visited India. As many as 103 million domestic tourists visited the picnic spots and health resorts within India, the same year. The hospitality sector contributes 6.88 percent to India’s GDP and is estimated to earn 27 billion dollars, the next year. It was the Incredible India campaign launched by Government of India in 2002 that helped India pitch itself as a high-end destination. In fiscal 2017-198, Ministry of Tourism spent Rs 300 crore to promote the campaign on various media. Central Tourism…

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Revising Tourism Marketing Targets

M.Ashraf The 64th Convention of the Travel agents Association of India has just concluded in Srinagar. The Convention was attended by over 600 delegates from all over the country. The Convention was held in Srinagar after 31 years. A large number of delegates came from South India including Kerala, known as “God’s Own Country”. The delegates including some top doyens of Travel, Hospitality, Airline and Travel media such as Aditya Gosh, CEO, Indigo Airlines; Nukul Anand, CEO, ITC Hotels; Kapil Kak, CEO, CAPA; Yossi Fatael, Vice-President UFTAA; Rodeney D’Cruz, Assistant…

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