In a first, Amarnath pilgrims to be tagged for a safe trek

In a first, each of the 300,000-odd pilgrims expected to visit the Amarnath Shrine this year will be tracked from the base camp to the shrine and back, using a unique card, even as nearly 45,000 security personnel will be deployed to protect them, a senior home ministry official said on the condition of anonymity. The annual pilgrimage to the cave shrine begins on July 1. “Each pilgrim will be personally tracked through a unique card. The cards will be given to them when they set out from the base…

Read More

Tourism sector on the brink of disaster

Kashmir needs no introduction as a tourism destination and its rich history is known the world over. Over the years, huge investment from the government as well as the public has played a vital role in making it a world famous tourism destination. Although it has got everything to qualify as a world-class tourism destination the prevailing political scenario and the wrong economic policies of the government, step-motherly treatment of government of India towards Kashmir and negative media publicity has turned this industry and the people associated with it on…

Read More

Anti-Social elements have started Kashmir Tourism boycott campaign: KCCI

Valley’s travel and trade bodies have accused some anti-social elements in India for damaging Kashmir tourism by launching ‘Kashmir boycott campaign’.In a joint press conference, the representatives from travel and hospitality sector urged Government of India and other state governments to expose and punish these ‘anti-social and communal elements’ who are running boycott campaigns asking travelers not to visit Kashmir. Senior Vice President of Kashmir Chamber of Commerce and Industry (KCCI) Nasir Hameed Khan said they will be visiting different states to counter the ‘boycott Kashmir campaign’ launched by certain…

Read More

‘Tourists are our Guests’ Kashmir hotels open doors to stranded tourists

Amid heightened cross-border tension, which led to the closure of the Srinagar airport for civilian flights on Wednesday, hotels in the Kashmir valley have opened their doors to the stranded tourists, offering them free accommodation. Several hoteliers and travel agents came to the rescue of the tourists as the Srinagar-Jammu national highway too remained mostly shut during the past few weeks. “As tourists got stranded on Wednesday, we (Radisson group) offered free accommodation to them. We want to tell the tourists that they are our guests and we will make…

Read More

Why J&K Tourism lags far behind Kerala and Gujarat?

In 2017, a record 10 million foreign tourists visited India. As many as 103 million domestic tourists visited the picnic spots and health resorts within India, the same year. The hospitality sector contributes 6.88 percent to India’s GDP and is estimated to earn 27 billion dollars, the next year. It was the Incredible India campaign launched by Government of India in 2002 that helped India pitch itself as a high-end destination. In fiscal 2017-198, Ministry of Tourism spent Rs 300 crore to promote the campaign on various media. Central Tourism…

Read More

TAAI dwells on high Airfares, Tourist Security

Delegates address impediments to tourism sector Even as the ongoing Travel Agents Association of India (TAAI) convention has brought fresh ideas and insights to the local stakeholders, the delegates also took up contentious issues facing the Valley’s tourism sector. Besides its routine business, the convention, which is being held here after a gap of three decades, also talked of measures to address the stumbling blocks to the growth of local tourism, especially security concerns of tourists and soaring airfares in the peak season. Universal Federation of Travel Agents Association (UFTAA)…

Read More

Undo negative perception about Kashmir: Tassaduq Mufti

The negative impression about Jammu and Kashmir needs to be changed so that tourism regains its old glory in the state, Tourism Minister Mufti Tassaduq Hussain said on Tuesday. Addressing the media after inaugurating the 64th convention of Travel Agents Association of India (TAAI), the Minister said tourism had to grow in Kashmir simultaneously with an awareness on environment and ecology. “We have been polluting our rivers and lakes. This trend has to be reversed immediately so that environmental awareness keeps pace with the development of the tourist industry in…

Read More

Kashmir Calling: Hoteliers slash rates by 30% across Kashmir Valley

The hoteliers of the Kashmir valley have announced 30 per cent discount for the intending tourists for the coming spring and summer seasons. A Tourism Department official today said the announcement was made during a seminar organised jointly by the department and the Kashmir Hotel and Restaurant Owners’ Federation (KHAROF) in Kolkata. KHAROF president Abdul Wahid Malik said their body had 600 members and the discount was being offered in an effort to boost tourist arrivals to the Valley. “We are announcing 30 per cent rebate on our tariffs so…

Read More

Tourists thronging Gulmarg for new year celebrations

After witnessing little to no visitors for more than a year now, tourism players in Kashmir at the end of 2017 have got a reason to cheer. Hotels in Gulmarg are jam-packed, as tourists from across the country are rushing towards this famous ski resort in north Kashmir on the New Year’s Eve. People associated with travel trade say other tourist destination in Kashmir have also witnessed a good number of hotel bookings. They say tourist arrivals started to pickup from December 23 to celebrate Christmas here and later stayed…

Read More

Kashmir safe place for tourists : Priya Sethi

State Tourism Minister highlights its attractions “There is a false perception that Jammu and Kashmir is an unsafe place, so I request people from Tamil Nadu to visit us and see how the place has changed,” Priya Sethi, Minister of State for Tourism, Jammu and Kashmir, said at a roadshow in Chennai. “The State is a safe place for tourists and I would also like to point out that stone pelting has also come down in the region,” she said. The Minister was here along with a huge delegation from…

Read More